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Schowalter will lead the development and execution of Durst's global sales strategy for the software division.
September 10, 2024
By: DAVID SAVASTANO
Durst Group has announced the appointment of Chris Schowalter as the new global sales director software, reinforcing its strategic focus on expanding software solutions for the printing industry. With more than 20 years of experience in print, primarily in inkjet, Schowalter possesses an understanding of the evolving software technology landscape and its intersections with workflows and print equipment. His experience in both the United States and Europe has provided him with a comprehensive understanding of global business and opportunities. In his new role, Schowalter will lead the development and execution of Durst’s global sales strategy for the software division, while supporting the company’s international sales teams. He will also play a key role in strengthening customer relationships, identifying customer needs, and driving efficiencies throughout the process following the “Pixel to Output” strategy. “We are thrilled to welcome Chris Schowalter to the Durst team,” said Michael Deflorian, business unit manager Durst Software & Solutions. “His expertise and vision will be invaluable as we continue to innovate and expand our software solutions worldwide.
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